Month: February 2012

Email prospecting example (that worked… )

Subject line: Handouts for the upcoming Plastics Expo Charlotte, I read in Industrial & Marine Valves about your appointment as Marketing Director of CAM Engineering. Congratulations! I suspect you’re now knee deep in getting ready for the upcoming Plastics Expo. Did...

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Does Prospecting Suck?

Click here to subscribe in iTunes; or, listen to the audio version below: Over the past week or so, I've had more than a few people tell me that, although prospecting can get good results, it can also be uncomfortable, embarrassing, and undignified to say the least....

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