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How to Write a LinkedIn Introduction Request

by Steve Slaunwhite | May 23, 2013 | Steve Slaunwhite's Marketing Memo

Earlier this week I received the following LinkedIn message from Jill (not her real name): As a valued first-level contact, I respectfully ask you to introduce me to John Smith. Thanks, Jill. I don’t have a problem with her asking. My contact Jane Smith (not her...

10 “Bulletin Board Worthy” Copywriting Tips

by Steve Slaunwhite | May 9, 2013 | Steve Slaunwhite's Marketing Memo

I was at a dinner party last week and met someone who reads my e-newsletter. (That rarely happens, by the way, but when it does it does wonders for my ego!) He said he particularly liked my copywriting tips and asked which I considered were most important. “Give...

Quick Tip for Writing Copy Quickly

by Steve Slaunwhite | May 1, 2013 | Steve Slaunwhite's Marketing Memo

I was writing a landing page last week for one of my new programs, and I noticed that it was taking – well, forever – to get the thing done. Finishing just the first few paragraphs was like hacking my way through a jungle with a pocket knife. It was slow going. Then I...

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I teach professionals how to get better results with their copywriting. I do that via my in-house training for sales and marketing teams, my online courses, and my coaching services for freelancers.

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