by Steve Slaunwhite | Jan 31, 2018 | Copywriting Tips
When I’m running copywriting workshops, two of the most popular questions I get is: “How do I begin my sales copy? How do I kick it off in a way that’s compelling and holds the prospect’s attention?” “I’ve heard storytelling...
by Steve Slaunwhite | Jan 24, 2018 | Copywriting Tips
Okay. You’re sitting down to write a series of follow-up emails to those who’ve attended a webinar or downloaded a white paper. You know those emails are key to driving more conversions, so they’ve got to be good. What are you going to say in each of...
