Email prospecting example (that worked… )

Subject line: Handouts for the upcoming Plastics Expo


I read in Industrial & Marine Valves about your appointment as Marketing Director of CAM Engineering. Congratulations! I suspect you’re now knee deep in getting ready for the upcoming Plastics Expo.

Did you read the article by Jim McBraden in that same issue? He said that, this year, more companies will be competing for fewer leads at trade shows than ever before.

That’s become a real concern for many of my clients. Does it concern you, too?

If so, you may be interested in an article I recently published: “7 Handout Ideas That Increase Leads at Trade Shows.” It’s based on what I, and my clients, have learned about what’s working (and what isn’t) in the “new” trade show economy.

Let me know if you’re interested in that article and I’ll forward you a copy right away.

All the best,
Jane Chadha
JS Designs Inc.

Recent copywriting articles

Next steps

Ready to turn your sales team into top-performing sales writers! Get in touch today to discuss booking an initial 90-minute training session.