Copywriting training for marketing & sales teams

Need to boost response rates? I show professionals how to write unbeatable emails, landing pages, and other messages that get spectacular results.

I also teach how to use AI in smart and savvy ways.

Interested in a "quick win" training session or workshop? Let's talk!

Copywriting training for marketing teams

Need your team to create breakthrough concepts and messaging -- and write emails, ads, landing pages, video scripts and more, that actually work? This practical training shows them how to craft copy that generates more leads and sales.

Copywriting training for sales teams

Concerned about your team's cold emailing and LinkedIn messaging results? My training shows them how to craft sales messages -- throughout the funnel -- that get attention and motivate prospects to reply "Yes." That means more appointments, more sales.

University copywriting certificate

Earn a Copywriting Certificate from the University of Toronto (Continuing Ed.) I co-created and teach this program and, I'm proud to say, it's become the best of its kind in Canada. This is a three-course program featuring live, instructor-led sessions held conveniently in the evenings.

What clients and workshop participants are saying

A terrific workshop at our national convention
“Steve’s seminar at the CAPS national conference was terrific. It was standing room only! Steve is a copywriter's copywriter -- one of the best in the business"

Michel Neray

Chair, CAPS National Convention

An effective and impactful trainer
"Steve has taught two 4-week bootcamps for my 5-year old writer community and is by far the most effective and impactful trainer we have ever had! ... It was an absolute dream working with him."

Carol Tice

Founder of FreelanceWritersDen.com & bestselling ghostwriter

One of the best B2B copywriting experts
"Steve is simply one of the best business-to-business copywriters in North America. Steve takes the time to really understand his client's needs and has an uncanny ability to write copy that reflects the client's unique "voice" - and that gets results. Steve is also a pleasure to work with - open, honest, reliable and fast."

Rich Gassenbeek

Co-founder & CRO, IXACT Contact Solutions

Participants raved about your workshop
"Thank you for your workshop on “Writing Copy that Sells” at Pro-Track Speaker Academy. Our participants raved about how you are able to take complex content and make it immediately understandable and applicable. Your formula is easy to follow and allowed our participants to create copy within a few minutes that is ready to present to their clients."

Sylvia Plester-Silk

Author & Events Director